Bringing deep marketing, branding and digital strategy experience from Coca-Cola, Kraft Foods, Deloitte Consulting, and Microsoft. Bill is a serial seed investor, MaRS Advisor and senior business leader (and animal lover).

Dan is a seasoned business executive with a wealth of experience in the pet industry and a track record of growing renowned brands throughout North America.  With a background spanning roles in general management, marketing and sales, Dan was most recently GM of Royal Canin Canada and VP  North America of the Professional Division at Royal Canin.

Veterinary Doctor and former COO of Naturagen, Paul is the Chair of SoluPet's Science Advisory Board. He has served as the Director of the Canadian Animal Health Institute, and as the President of the Ontario Veterinary Medical Association.

John was most recently CEO of Ogilvy Canada and CCO and MD of OMD Canada where amongst his clients was PetSmart. Under John’s leadership at Ogilvy, the agency was ranked the 6th best performing agency among 130+ Ogilvy offices around the world. John is currently President, Ostrich Studios.

A highly awarded global marketing and advertising executive with significant experience launching e-commerce brands and driving growth for health and consumer technology companies. He's studied strategy at Oxford's Judge Business School.

Professor of Microbiology and Biotechnology & Associate Dean for Innovation, Royal Veterinary College, London, England. Liam is a founding Director and CSO at Tecrea Ltd; a clinical stage biotechnology company located in London, England.

Abbe is a Lecturer in Neurology and Neurosurgery, Royal Veterinary College, London, England. In addition to these duties, Abbe is Secretary of the British Veterinary Neurology Society, and the Chair of the Scientific Committee of the European College of Veterinary Neurology.

Nirmala is a board-certified toxicologist with more than fifteen years of experience in designing, conducting, and reporting of efficacy, mechanism of action, and preclinical toxicology and safety assessment studies.

A board-certified veterinary behaviourist, international lecturer and author of over 40 research studies. He has co-authored and edited several veterinary textbooks including Canine and Feline Dementia by Springer.

Natasha holds the Dr. Kady M. Gjessing and Rhanna M. Davidson Distinguished Chair in Gerontology Department of Clinical Sciences, NCSU and is the co-editor of both the British Small Animal Veterinary Association (BSAVA) Manual of Canine and Feline Neurology, and Advances in Veterinary Neurology, 2014. Vet Clinics of North America

Dr Debbie Sigesmund received her Veterinary Medicine and Masters degrees from the University of Guelph where her research focused on veterinary telemedicine and client communication. Her impressive background includes over 15 years in clinical practice and nearly a decade as a Communications Leader at Nestle Purina.